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Contenido

Independent artists and musicians have their original music. They have their live act together. But they need to know how to manage their business and create revenue in the new marketplace. The traditional record business and the music industry's structure is crumbling in the wake of music and file sharing on the Internet. Entirely new systems and structures for marketing and revenue generation are emerging from the rubble. Enterprising artists can now achieve success on their own terms without contractual arrangements with traditional record labels. The Complete Music Business Office, Second Edition shows you them how to do it, and provides tools to manage each aspect of their careers. It teaches independent musicians how to use computer-based tools to manage their own careers, revenue generation, and collection. The book also assists readers in identifying and making use of recent and emergingWeb site businesses for marketing music, including MySpace, SonicBids, iTunes, CDBaby, CafePress, fan discussion forums, and internet radio.

Detalles del artículo

• Páginas : 304
• Editorial : Course Technology
• Idioma : Inglés
• Fecha de Publicación : 01/12/2008
• ISBN: 9781598634662
• Encuadernación : Rústica
• Nº Volúmenes : 1
• Nº Edición : 2
• País de Publicación : Estados Unidos