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Contenido

   INDICE: 1. Introduction to Communication Theory: What is Communication? Introduction to Communication Competence What Is Theory? Social Science and the Humanities Evaluating Theory Case Study: Evaluating Groupthink / 2. Developing Theory: The Theory-Research Link What Is Research? Research Methods in Communication How Theories Change and Grow Case Study: The Development of Attribution Theory / 3. Explaining Theories of Communication and Cognition//Intrapersonal Communication: Intrapersonal Communication Defined Message Design Logics Communication Accomodation Theory Uncertainty Reduction Theory Expectancy Violations Theory / 4. Explaining Theories of Interpersonal Communication: Interpersonal Communication Defined Politeness Theory Social Exchange Theory Dialectical Perspective Communication Privacy Management Theory / 5. Explaining Theories of Group Communication: Group Communication Defines Systems Theory Interaction Process Analysis//SYMLOG Symbolic Convergence Functional Group Decision Making / 6. Explaining Theories of Organizational Communication: Organizational Communication Defined Two Approaches to Organizational Culture Organizational Assimilation Organizational Indentification and Control Organizing Theory / 7. Explaining Theories of Persuasion: Persuasion Defined Social Judgment Theory Elaboration Liklihood Model Theory of Planned Behavior Inoculation Theory / 8. Explaining Theories of Leadership: Leadership Defined Likert's Four Systems Transformational Leadership Contingency Model Leader-Member Exchange / 9. Explaining Theories of Medical Communication: Mass Communication Defined Media Richness Theory Uses and Gratifications Theory Agenda Setting Theory Cultivation Theory / 10. Explaining Theories of Culture: Culture Defined Cultural Dimensions Gender and Communication: A Two-Culture Perspective Generations and Communication: Workplace Implications Face Negotiation Theory / 11. So What Should a Communicator Do?: Return to Communication Competence Conclusions About Communication Conclusions About Influences//Effects

Detalles del artículo

• Páginas : 280
• Editorial : Sage Publications
• Idioma : Inglés
• Fecha de Publicación : 01/06/2010
• ISBN: 9781412976916
• Encuadernación : Rústica
• Nº Volúmenes : 1
• Nº Edición : 2
• País de Publicación : Reino Unido (INGLATERRA)