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In 2008, the world of online video exploded. Hollywood got into the game, professional actors and writers joined in and independent producers looked to find their niche. Many companies are now turning to online video as a platform to promote their products and services, engaging viewers and accumulating customers. Get Seen examines success stories of companies using online video and presents a series of plans and tools businesses can follow to successfully communicate with and market to their customers on the social web. Readers will learn how to record, edit, and export videos, where to post them, how to build a community around their content, and how to increase views by going viral.
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